Soar Media - Sports Marketing Solutions - Leicester
As the County Sport Partnership for Leicester, Leicestershire and Rutland, Leicester-Shire and Rutland Sport have a vision to make the region the most sporting and physically active place in England by 2025. They are aiming to do this through a number of campaigns, which we have helped publicise by writing and copywriting press releases, creating new concepts and generating media interest from launches and events.
Successful campaigns that we have helped manage and publicise have included a quest to find Leicestershire’s oldest swimmer, which was covered by many of the local press, and the promotion of Men’s Health Week and Family Week. We have also ensured excellent media coverage for the annual Youth and Inclusive Games and helped to improve and raise awareness of local activities and events.
Our photography and video partners, Soar Photo, exclusively ran several photo shoots for events and launches, including The Oldest Swimmer and Active Together campaigns. These images have since been used for internal and external promotion.
