STOP SMOKING SERVICE TEAMS UP WITH SOAR MEDIA

stopSoar Media is delighted to announce a three-year strategic marketing agreement with Leicestershire Partnership NHS Trust Stop Smoking Service.

The partnership, which began formally in July, will see Soar Media provide support and advice on a range of marketing services, with the aim of increasing awareness of Stop Smoking across Leicester, Leicestershire and Rutland.

The two organisations have worked together on an informal basis since 2008, with the latest agreement in place until at least July 2016.

Stop Smoking Services and Tobacco Control Manager, Louise Ross, said: “I’m really pleased to have Soar Media’s support to increase our reach across soarmedia-whiteLeicester, Leicestershire and Rutland. Their creative experience will be invaluable as we work to drive down smoking rates locally and improve health for the next generation.”

Soar Media Communications Director, Dean Eldredge, said: “The Stop Smoking Service has been a valued partner of ours for many years now, but this new agreement heralds the beginning of an exciting and ground-breaking partnership.

“Our collective approach is to help improve the health of the people of Leicester, Leicestershire and Rutland, and our forthcoming campaigns will engage the public, through innovation, with the aim of inspiring genuine change.”

For more information on Leicestershire Partnership NHS Trust Stop Smoking Service, please visit www.leicspart.nhs.uk or call 0116 454 4000 for the City Service, 0845 045 2828 for the County Service or text 07717 420 560.

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